DOI: 10.17706/IJCCE.2021.10.1.17-27
Deep LSTM for Generating Brand Personalities Using Social Media: A Case Study from Higher Education Institutions
Index Terms—Big data, brand personality, deep learning, neural networks, social media, word embedding.
Piyumini Wijenayake, Damminda Alahakoon, Daswin de Silva, Saliya Kirigeeganage are with Research Centre for Data Analytics and Cognition, La Trobe University, Melbourne, VIC, Australia.
Cite:Piyumini Wijenayake, Damminda Alahakoon, Daswin de Silva, Saliya Kirigeeganage, "Deep LSTM for Generating Brand Personalities Using Social Media: A Case Study from Higher Education Institutions," International Journal of Computer and Communication Engineering vol. 10, no. 1, pp. 17-27, 2021.
Copyright © 2021 by the authors. This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited (CC BY 4.0).
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